Bloomberg Anywhere Login

Bloomberg

Connecting decision makers to a dynamic network of information, people and ideas, Bloomberg quickly and accurately delivers business and financial information, news and insight around the world.

Company

Financial Products

Enterprise Products

Media

Customer Support

  • Americas

    +1 212 318 2000

  • Europe, Middle East, & Africa

    +44 20 7330 7500

  • Asia Pacific

    +65 6212 1000

Communications

Industry Products

Media Services

Follow Us


August 28, 2015 9:32 PM ET

Software

Company Overview of FourthWall Media, Inc.

Company Overview

FourthWall Media, Inc. provides interactive television and advertising solutions for advertisers, programmers, and operators. It offers AdAim Audience Measurement Suite, which provides census-level measurement of audience activities and analytic technologies for ad buyers, network programmers, and service providers with data aggregator, audience analytics, behavioral profiling, and audience tracking and prediction modules. The company also provides Ad Widgets, an interactive advertising solution for television; TV Widgets, which are interactive applications that viewers download to their set-top boxes, retrieve content from predefined digital sources, and displays the content on the televisi...

5800 Granite Parkway

Suite 480

Plano, TX 75024

United States

Founded in 1998

Phone:

972-464-5880

Fax:

972-464-5881

Key Executives for FourthWall Media, Inc.

Chief Executive Officer and Director
Co-Founder, Chief Scientist and Director
Co-founder and Chief Product Officer
Chief Financial Officer
Vice President of Operations
Compensation as of Fiscal Year 2015.

FourthWall Media, Inc. Key Developments

4C and FourthWall Fuse TV Data and Social Media Insights to Deliver the Future of TV Advertising

4C Insights, Inc. and FourthWall Media announced a partnership that will combine, and expand 4C's social and behavioral intelligence with FourthWall's anonymous, non-aggregated granular viewership data from millions of set-top boxes. This will allow advertisers to plan and execute targeted media campaigns more effectively than ever before. Built on more than 30 years of research in computational science by Chief Scientist Dr. Alok Choudhary, as well as more than eight years of data collection experience, 4C's proprietary technology analyzes a variety of social media networks to harness the richest collection of unbiased behavioral and interest data ever amassed. By sifting through trillions of pieces of data, 4C can deliver actionable insights for over 1.5 billion individual consumers; their interests and behaviors.

Starcom MediaVest Group, FourthWall Media and Acxiom Partner for ID-Level Purchaser Attribution Analytics

Starcom MediaVest Group and FourthWall Media announced a partnership granting agency access to anonymous, non-aggregated granular viewership data from millions of set-top boxes from FourthWall Media. Acxiom Safe Haven will work with both companies to insure that all data remains privacy compliant. This partnership looks to advance television's ability to become more precise by harnessing the power of set-top box data to do more than improve the current ratings system. It builds on SMG's pioneering work in the advanced television space to incorporate second-by-second set-top box viewership data to power media allocation and optimization, as well as sophisticated cross-media attribution analytics. With this agreement, SMG will integrate the FourthWall Media dataset with TARDIIS, its planning and buying platform, and its multi-touch attribution analytics platform, to help clients benefit from maximized budget efficiency and more precise consumer experiences.

FourthWall Media Announces Precision Diagnostics, Scheduled to Enter Service January, 2015

FourthWall Media announced Precision Diagnostics, a tool for cable operators to monitor their physical plant to detect problems in advance of any customer disruptions. MassiveData(R), a division of FourthWall Media, is expanding the return path data collected from millions of set-top boxes to include deep diagnostics that report on the health of devices and the cable network overall. The Precision Diagnostics product provides key set-top box and plant information in a variety of areas including model information, frequency and signal levels, plant and network information, DVR health, VOD service information, crash and reset status and many others. Precision Diagnostics is scheduled to enter service January, 2015.

Similar Private Companies By Industry

Company Name Region
Delphix Corp. United States
AcadiaSoft, Inc. United States
Zero2Ten, Inc. United States
FRONTLINE Studios, LLC United States
AvePoint, Inc. United States

Recent Private Companies Transactions

Type
Date
Target
No transactions available in the past 12 months.
 

Stock Quotes

Market data is delayed at least 15 minutes.

Company Lookup

Most Searched Private Companies

Company Name Geographic Region
Lawyers Committee for Civil Rights Under Law United States
NYC2012, Inc. United States
Bertelsmann AG Europe
Rush University United States
Citizens Budget Commission United States

Sponsored Financial Commentaries

Sponsored Links

Report Data Issue

To contact FourthWall Media, Inc., please visit www.fourthwallmedia.tv. Company data is provided by Capital IQ. Please use this form to report any data issues.

Please enter your information in the following field(s):
Update Needed*

All data changes require verification from public sources. Please include the correct value or values and a source where we can verify.

Your requested update has been submitted

Our data partners will research the update request and update the information on this page if necessary. Research and follow-up could take several weeks. If you have questions, you can contact them at bwwebmaster@businessweek.com.