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October 06, 2015 4:36 AM ET

Household Durables

Company Overview of GoPro, Inc.

Company Overview

GoPro, Inc. develops hardware and software solutions to alleviate consumer pain points associated with capturing, managing, sharing, and enjoying engaging content. The company offers HERO line of capture devices, such as cameras; premium accessories, including battery BacPac, smart remote, and LCD touch BacPac accessories; and mounts comprising equipment-based mounts consisting of helmet, handlebar, roll bar, and grip and tripod mounts that enable consumers to capture content while engaged in a range of activities, as well as mounts that enable customers to wear the mount on their bodies, such as wrist housings, chest harnesses, and head straps. It also provides other accessories that includ...

3000 Clearview Way

San Mateo, CA 94402

United States

Founded in 2004

970 Employees



Key Executives for GoPro, Inc.

Founder, Chairman and Chief Executive Officer
Age: 40
Total Annual Compensation: $800.0K
President and Director
Age: 48
Total Annual Compensation: $462.2K
Chief Financial Officer
Age: 50
Total Annual Compensation: $328.1K
General Counsel and Secretary
Age: 51
Total Annual Compensation: $275.0K
Senior Vice President of Marketing
Age: 47
Total Annual Compensation: $384.9K
Compensation as of Fiscal Year 2014.

GoPro, Inc. Key Developments

GoPro, Inc. Announces the Release of its New Wi-Fi and Bluetooth Enabled HERO+ Camera

GoPro, Inc. announced the release of its new Wi-Fi and Bluetooth enabled HERO+ camera. At $199.99 MSRP, the HERO+ is waterproof and mountable as well as compatible with GoPro's vast array of mounts and accessories. It captures stunning 1080p60 and 720p60 video and 8MP single, Time Lapse and Burst photos with the same impressive image quality that GoPro has become famous for. HERO+ most notably features Wi-Fi which allows it to connect with GoPro's mobile app and benefit from convenient tools such as a Trim & Share feature that allows the user to quickly create and share short video clips across the social media channels. HERO+ rounds out an 2015 GoPro lineup that now boasts the new and impossibly small and simple to use HERO4 Session at a more accessible price of $299.99 MSRP. These two devices complement the HERO4 Black and HERO4 Silver to provide a wide array of options for those looking to GoPro this holiday season: HERO4 Black: Pro-quality capture. Simply the best is $499.99; HERO4 Silver: High-performance capture. Touch-display convenience is $399.99; HERO4 Session: GoPro Performance, Simplified is $299.99; HERO+LCD: The perfect entry-level GoPro + Wi-Fi + touch-display convenience, is $299.99; HERO+: The perfect entry-level GoPro + Wi-Fi, is $199.99 HERO: The perfect entry-level GoPro, is $129.99; HERO+ is integrated into an ultra-durable waterproof housing that delivers GoPro's legendary durability and versatility. HERO+ will be available at authorized retailers around the world and on beginning October 4, 2015. Key features include: Stunning and immersive 1080p60 and 720p60 video; 8MP photos with Single, Time Lapse and 5 Photos-per-Second Burst modes; Built-in Wi-Fi and Bluetooth® connect to GoPro App and Smart Remote; Rugged, durable and waterproof to 131' (40m); Integrated camera + housing design; QuikCapture enables power-up and recording start with the press of a single button; HiLight Tag lets user mark key moments while recording; SuperView captures the world's most immersive wide-angle field of view; Auto Low Light mode intelligently adjusts frame rates for optimal low-light performance; Built-in microphone; and Wearable and Mountable, Compatible with GoPro's vast array of mounts and accessories.

GoPro Seeks Acquisitions

GoPro, Inc. (NasdaqGS:GPRO) is seeking acquisitions. Jack Lazar, Chief Financial Officer, said, "We've also done some little acquisitions that we haven't disclosed; more acqui-hire type things, and we'll continue to go down paths like that."

GoPro, Inc. Announces the Limited Availability of Odyssey, New 16-Camera Rig

GoPro, Inc. announced the limited availability of Odyssey, a new 16-camera rig designed for Google's 3D, 360-degree virtual reality platform, Jump, through the Odyssey Limited Access Program (LAP). Beginning September 8, 2015, professional content creators and producers can apply to participate and purchase an Odyssey rig for delivery later the year 2015. First announced at Google's annual developer conference, Google I/O, Odyssey offers a 360-degree camera array for stereoscopic 3D content capture. Features such as genlock camera synchronization, multi-camera control and extended battery life aim to eliminate challenges faced by content creators at the forefront of immersive content capture. Together, GoPro's Odyssey and Google's Jump platform will make it possible for anyone to experience a time or place like they're actually there through immersive, 3D, 360-degree content. Those interested in participating in the LAP can sign up now through the end of the year at GoPro and Google will work together to select content partners who will be granted access to purchase the limited-quantity Odyssey rig and showcase the full potential of 360-degree content. Odyssey will be offered at $15,000, which includes: 16 HERO4 Black cameras, fully loaded with custom firmware, 16 array bacpacs with syncing cables, custom-built ultra-rugged Pelican case, Microphone, Warranty and Support.

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