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September 04, 2015 3:22 AM ET


Company Overview of DoubleDutch, Inc.

Company Overview

DoubleDutch, Inc. develops social event applications for capturing and surfacing data from live events. It offers mobile event and conference applications to thrill attendees, gather unique event insight, and facilitate communication between event stakeholders. The company also provides in-application badge scanning and lead management for exhibitors and sponsors. It covers mobile agenda, surveys and polling, attendee networking, multiple events, sponsorship opportunities, offline mode, integrations, and lead scanning in an event. The company’s application is available for various devices, including iOS, Android phones and tablets, and Web-based applications for other phones. It serves custo...

2601 Mission Street

Suite 800

San Francisco, CA 94110

United States

Founded in 2010



Key Executives for DoubleDutch, Inc.

Co-Founder and Chief Executive Officer
Co-Founder and Business Development Director
Chief Technology Officer
Vice President of Product
Compensation as of Fiscal Year 2015.

DoubleDutch, Inc. Key Developments

DoubleDutch Opens London Office to Expand UK Presence

DoubleDutch announced that it is opening a UK office in London's Marble Arch neighborhood. The London office will focus on serving and growing company's large customer base in the UK, ensuring that company continues to provide its customers with the same personalised experience around the world. The London meetings and events industry is booming, generating £5.6 billion to the UK economy annually according to research by the MPI Foundation. And with technology playing an increasingly significant role in the event experience, company views this as a prime opportunity to work with marketing and event professionals to increase business and further strengthen the UK economy.

DoubleDutch Launches New Analytics Platform to Shape Event Performance in Real Time

DoubleDutch launched Event Performance, the first-of-its kind analytics platform that marketers and organizers can use to produce more effective, strategic events. Event Performance helps organizers monitor content and engagement metrics as the event happens by surfacing the data generated from the DoubleDutch-powered mobile app. Event Performance is the culmination of a much broader vision. Most analytics reports generated by app engagement can provide post-event data. Event Performance paired with its mobile application is the only way to obtain the real-time data they need to make their events even better. Event professionals can proactively listen to the data that the app generates, and take action to improve app adoption, attendee engagement, and overall sentiment, before it's too late. Organizers can proactively monitor how many attendees have logged into the app and send additional reminder emails to encourage app adoption. Once attendees are in the app, organizers can track content trends and which sessions can anticipate the most traffic. Recommendations encourage organizers to use push messages to promote less popular sessions and boost attendance. In-app user generated content is consolidated and sorted into Top Status Updates which shows the most popular conversations in the activity feed. This will change throughout the day based on trending issues and helps organizers understand what matters most to their audience, providing valuable insights for future events.

Ajay Royan Joins DoubleDutch's Board

DoubleDutch announced the close of $19 million in Series D funding led by Mithril Capital Management. Ajay Royan, co-founder and managing general partner of Mithril, joins the DoubleDutch board.

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