Bloomberg Anywhere Login


Connecting decision makers to a dynamic network of information, people and ideas, Bloomberg quickly and accurately delivers business and financial information, news and insight around the world.


Financial Products

Enterprise Products


Customer Support

  • Americas

    +1 212 318 2000

  • Europe, Middle East, & Africa

    +44 20 7330 7500

  • Asia Pacific

    +65 6212 1000


Industry Products

Media Services

Follow Us

August 28, 2015 6:47 AM ET


Company Overview of Pruco Life Insurance Company

Company Overview

Pruco Life Insurance Company provides various individual life insurance and annuity products. It offers universal life insurance, variable life insurance, term life insurance, and fixed and variable annuities. The company markets its products through third party channels, including independent financial planners, general agencies, producer groups, wirehouses, banks, and broker-dealers in the District of Columbia, Guam, and in various States except New York. The company was founded in 1971 and is based in Newark, New Jersey. Pruco Life Insurance Company is a subsidiary of The Prudential Insurance Company of America.

213 Washington Street

Newark, NJ 07102

United States

Founded in 1971



Key Executives for Pruco Life Insurance Company

Chief Executive Officer, President and Director
Age: 47
Chief Financial Officer, Vice President and Director
Age: 43
Senior Vice President
Age: 61
Compensation as of Fiscal Year 2015.

Pruco Life Insurance Company Key Developments

Prudential Enhances its Permanent Life Insurance Product Portfolio

Pruco Life Insurance Company introduced its newest universal life insurance product that offers consumers death benefit protection with tax-advantaged growth potential and the ability to access cash value. PruLife Founders Plus UL provides cost-effective death benefit protection with an extended No-Lapse Guarantee, and offers a choice between two interest crediting account options that can help build cash value in the policy. Additionally, an optional BenefitAccess Rider, available for an additional cost, allows consumers to advance up to 100% of the death benefit should they become chronically or terminally ill. Founders Plus UL has two account options that support cash value accumulation. The Fixed Account offers a competitive interest crediting rate with a guaranteed minimum. The Plus Account combines the potential to earn both Basic Interest and Index Interest, which is tied to the performance of the S&P 500(R)2. Additional key elements of the product include: an extended No-Lapse Guarantee that has the potential to provide consumers with guaranteed coverage into the mid to late 80s or longer, provided certain circumstances are met. An optional Waiver of Premium Rider that can cover the cost of premiums or certain monthly policy charges should the insured become disabled provided they meet the terms and conditions. The ability to choose the amount of premium payments (within limits) to improve the policy's cash value accumulation potential.

Similar Private Companies By Industry

Company Name Region
Seaco Insurance Co. United States
American Empire Insurance Company United States
Lyndon Insurance Group, Inc. United States
American & Foreign Insurance Co. United States
Voyager Service Warranties, Inc. United States

Recent Private Companies Transactions

Private Placement
April 9, 2015
Winmark Corp.
Private Placement
March 27, 2015
Empire State Realty OP, L.P.

Stock Quotes

Market data is delayed at least 15 minutes.

Company Lookup

Most Searched Private Companies

Company Name Geographic Region
Lawyers Committee for Civil Rights Under Law United States
NYC2012, Inc. United States
Bertelsmann AG Europe
Rush University United States
Greater Houston Partnership United States

Sponsored Financial Commentaries

Sponsored Links

Report Data Issue

To contact Pruco Life Insurance Company, please visit --. Company data is provided by Capital IQ. Please use this form to report any data issues.

Please enter your information in the following field(s):
Update Needed*

All data changes require verification from public sources. Please include the correct value or values and a source where we can verify.

Your requested update has been submitted

Our data partners will research the update request and update the information on this page if necessary. Research and follow-up could take several weeks. If you have questions, you can contact them at