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yamaha motor co ltd (YAMHF) Key Developments

Yamaha Motor to Release New Two-Seater ROV Model in North America

Yamaha Motor Co. Ltd. has announced that it will release the new two-seater recreational off-highway vehicle, or ROV, model Wolverine in the North American and other markets in March 2015. This model will be manufactured by group company in the US, Yamaha Motor Manufacturing Corporation of America. The ROV has a wide-ranging market from commercial to recreational and sports use, and its demand is increasing, particularly in North America. The two previous releases, the VIKING and VIKING VI, were multi-purpose models primarily targeted for commercial use, including farming. The new Wolverine, however, was developed as a recreational vehicle with the in-demand combination of excellent off-road performance and passenger comfort.

Yamaha Motor Co. Ltd., Board Meeting, Dec 25, 2014

Yamaha Motor Co. Ltd., Board Meeting, Dec 25, 2014. Agenda: To consider executive changes.

Yamaha Motor Announces New Organizational Reforms and Personnel Changes, effective January 01, 2015

Yamaha Motor Co. Ltd. announced that at its Board of Directors Meeting held on December 25, 2014, the company resolved to implement the following organizational reforms and personnel changes, effective January 01, 2015. New Establishment of the Financial Service Business Development Section: In order to further promote the financial service business, the Financing Business Group, which currently belongs to the Corporate Planning Division of the Corporate Planning & Finance Center, will be made into an independent Financial Service Business Development Section. New Establishment of the Corporate Communication Division: In order to improve the quality and precision of communicated information and brand value, the Corporate Communication Division will be established under the Corporate Planning & Finance Center. A progressive reorganization will eliminate the Public Relations & Advertising Division of the Human Resources & General Affairs Center, and its function will be transferred to the Corporate Communication Division. Furthermore, the investor relations and corporate brand, as well as the shareholder relations functions of the Corporate Planning & Finance Center's Finance & Accounting Division will also be transferred and amalgamated to the Corporate Communication Division. Reorganization of the Motorcycle Business Operations: Following the aggregation and strengthening of the Company's monozukuri functions enabled by the introduction of platform models, the Motorcycle Business Operations will be reorganized in order to strengthen the function of its business operations. In order to promote efficient planning operations in the 1st, 2nd and 3rd Business Units of the Motorcycle Business Operations, product planning and business planning functions that belonged to the respective Business Promotion Divisions will be aggregated. Product planning will be handled by the newly-established Product Planning Division under the 1st Business Unit. Business planning will be handled by the Business Planning Division under the 2nd Business Unit. In the 3rd Business Unit, the Marketing Sales Planning Division will be newly established, which will standardize and plan sales processes across all three business units in order to strengthen the Company's sales performance. The Marketing & Sales Division in the 1st, 2nd and 3rd Business Units will be renamed the Sales Division. Reorganization of Marine Business Operations: Each function of the Marine Engine Business Unit, Water Vehicle Business Unit, and Boat Business Unit will be reorganized with the aim of maximizing the synergy between these three marine businesses. In order to enforce the marketing strength of the marine business overall on a global scale, the sales and service functions of each business will be aggregated to newly form the Marketing Division. Under this division, the Planning Division, 1st Marketing Division, 2nd Marketing Division, and Service Division will be establishe. For the Motorcycle Engine Business Unit, a progressive reorganization will eliminate the Engineering Section to form an organization that handles the development and manufacturing functions of the outboard motor business. Under this business unit, the Business Planning Division, Technology Planning Division, Design Division, CAE & Testing Engineering Division, Quality Assurance Division, and ME Manufacturing Division will be established. The Boat Business Unit will become the organization that handles the development and manufacturing of Water Vehicles and boats. Under this business unit, the Business Planning Division, Boat Development Division, Engine Development Division, and Manufacturing Division will be established. Renaming of Business Development Operations: The Business Development Operations will be renamed the Vehicle & Solution Business Operations in order to further clarify its six business territories that include the IM Business Unit, Recreational Vehicle Business Unit, Smart Power Vehicle Business Unit, UMS Business Development Section, Pool Business Development Section, and Yamaha Motor Powered Products Co. Ltd.

Yamaha Plans to Launch D'elight Scooter in India

Yamaha is planning to launch a new 110cc scooter called D'elight in India. The model features a chrome rimmed headlamp, an analogue instrument cluster, clean body lines, a telescopic fork suspension setup and a 180mm single disc brake at the front. It is to be equipped with a single-cylinder, 114cc air-cooled engine, which produces 7.1bhp and 7.6Nm of torque. The vehicle is to be priced in the range of INR 50,000 to INR 55,000.

Yamaha Motor to Launch New Mio125 Scooter in Indonesia

Yamaha Motor Co. Ltd. has announced that it will launch the new Mio125 scooter in Indonesia in December 2014. Developed based on the 'New! - Full of Life! - Mio' concept, the new Mio features the next-generation compact BLUE CORE engine, which takes riding enjoyment, fuel efficiency and environmental performance to all-new levels. The displacement of the new model has been increased from the current 115cc Mio J, providing the energetic riding experience promised by the development concept while achieving a similar level of fuel efficiency to the current model. The new Mio125 has a variety of features to meet the needs of its target youth customers. For instance, various tweaks were made to the BLUE CORE engine that powered the Nozza Grande - a scooter that was launched in Vietnam in August intended for women - to boost acceleration performance for the new model.


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