XA Inc. Appoints Ron Burkhardt as Executive Chairman
Feb 11 14
XA Inc., reported that it has named Ron Burkhardt as Executive Chairman, effective February 11, 2014. The addition, which includes a seat on the CMG board for Burkhardt, is intended to quickly expand the agency's reach, resources and upside potential in the surging experiential/events space. Working with senior management, Burkhardt plans to rapidly grow XA's client base and ramp up new opportunities via new clients and acquisitions. XA currently has offices in Chicago, New York and Los Angeles. Most recently, as CEO/Creative Director of New York's Burkhardt Ltd, Ron created TV, online and brand campaigns for Heineken, Town & Country Real-Estate, Plaza-Athenee, BellSouth, Cohiba, The Mann Group, Vikingfjord Vodka and the Outdoor Life Network. Prior to forming his own agency, Ron had varied roles as Senior Writer, Creative Supervisor and VP/Creative Group Head for multi-national agencies DDB, Young & Rubicam and Lowe in New York. He began his career at Campbell-Ewald in Detroit and later wrote for Kraft, Dial Soap and the Sears Diehard battery while with Foote-Cone-Belding in Chicago.