prada s.p.a.-unsp adr (PRDSY) Key Developments
Prada Opens New Store in Hong Kong
Mar 17 15
Prada SpA has opened its ninth store in Hong Kong, inside the “Plaza 2000” in the Causeway Bay district. The space, designed by architect Roberto Baciocchi, covers a total area of 1,320 square metres. The women’s and men’s ready-to-wear, leather goods, accessories and footwear collections are presented on three floors. The external façade, of remarkable visual impact, pays tribute to artist Carlo Cruz-Diez. The large entrance, light boxes and windows are inserted into the lower part of the façade, which is clad in black marble and crowned by an imposing bronze and steel-coloured aluminium structure backlit to create a unique kinetic effect both day and night. Overall, the façade stands 15 metres tall and stretches 45 metres in length on both sides of the building, which is located on the corner of Russel Street and Canal Road East. The entrance on the ground floor opens up on an area dedicated to the women’s leather goods, accessories and travel collections. The space is characterized by the signature black-and-white marble chequered flooring and green fabric-clad walls with alcoves exalting the product display. Ultra-slim polished steel cases and display counters with drawers covered in colored saffiano leather complete the furnishing. An imposing black elevator leads to the upper floors. The second floor houses the women’s ready-to-wear and footwear collections. The area is defined by beige carpeting and green fabric-clad walls with polished steel-framed display niches. Transparent perspex display cases, crystal and steel tables and green velvet sofas enrich the space. An elliptical black Marquinia marble staircase leads to the upper floor, where the men’s ready-to-wear, leather goods, accessories and footwear collections are displayed. The space wields masculine materials and finishes: ebony floorboards and walls, and palladium display counters. Ostrich leather sofas and lush pony skin carpeting in the area dedicated to footwear complete the setting and lend an elegant atmosphere to the entire floor.
Prada S.p.A. Opens New Store in Seoul, South Korea
Mar 12 15
Prada S.p.A. has opened a new store in Seoul, South Korea, inside the Shinsegae Main department store. The new space, designed by architect Roberto Baciocchi, covers a total area of approximately 165 square metres and houses the men's ready-to-wear, leather goods, accessories and footwear collections. The internal façade, clad in Saint Laurent marble, is characterised by two large corner entrances. Slim strips of steel frame the window and the light box. The entrances lead to an area where the leather goods and accessories collections are displayed. The next area features masculine materials and finishes and hosts the ready-to-wear and footwear collections. The space is defined by ebony floorboards and walls, dark brown carpeting and cotto-coloured leather sofas.
Prada Opens New Store in Hanoi, Vietnam
Mar 6 15
Prada SpA has opened its first store in Hanoi, Vietnam. The space, designed by architect Roberto Baciocchi, covers a total area of 360 square metres on a single level and houses the women's and men's leather goods, accessories and footwear collections. The store is strategically located in one of Hanoi's historic buildings overlooking the renowned August Revolution Square.
PRADA S.p.A. Announces Group Preliminary Sales Results for the Financial Year Ended January 31, 2015
Feb 22 15
PRADA S.p.A. announced group preliminary sales results for the financial year ended January 31, 2015. The preliminary sales reported by the Group for the financial year ended January 31, 2015 amount to EUR 3,552 million, slightly down compared to the previous financial year (-1%), both at current and constant exchange rates. In line with forecast and Group strategy which has, for some years, prioritized retail channel development, the wholesale channel ended financial year 2014 with sales of EUR 532 million, a decrease of 4% (-5% at constant exchange rates). This decrease is essentially due to the European and American markets where continued rationalization program. In contrast, there was strong sales growth for the network of franchise stores in the Asia Pacific region (DFS) which have benefited from an increasing flow of Chinese consumers. In Europe sales revenue decreased by 1% compared to the previous financial year because of a fall in the tourists' spending and a still weak domestic demand. The situation was more difficult in Asia Pacific and sales for financial year 2014 were 5% down on prior year at current exchange rates (-7% at constant exchange rates). The fall in sales in this area originated primarily in Hong Kong and Macau where market conditions deteriorated significantly during the second half of the year.
Prada Strengthens its Presence in Sanya, China
Feb 20 15
Prada S.p. A opened its second store in Sanya, China, inside the prestigious 'Sanya Haitang Bay CDF International Shopping Mall', in the Haitang Bay district. The space, designed by architect Roberto Baciocchi, covers a total area of approximately 420 square metres on a single level and houses the women's and men's ready to wear, leather goods, accessories and footwear collections. The facade inside the mall is clad in black Marquinia marble and embellished with slim polished steel profiles, highlighting the large entrances, windows, light boxes and display windows.