pandora media inc (P) Key Developments
Pandora Delivers Mobile Programmatic Solution to Advertisers
Jun 16 15
Pandora announced that its display inventory is now available for programmatic buying across smartphones and tablets. Pandora’s new programmatic solution supplements its desktop offering to deliver viewable inventory, qualified data and a robust, engaged audience at scale across devices. Pandora’s mobile programmatic solution gives media buyers the opportunity to: Reach nearly 80 million active listeners, 80% of whom are tuning in via mobile devices. Efficiently bid on premium display inventory through private marketplace and preferred deals. Leverage Pandora’s registration data, proprietary targeting segments, advertising IDs and /or the advertiser’s own dataset to effectively reach their target audience. Pandora’s mobile programmatic solution was released in beta in March of 2015 and has been leveraged by brands such as Ford and agencies including Essence.
Pandora Media Appoints Roger Faxon as Non-Executive Director
Jun 5 15
ITV plc announced that Roger Faxon, a non-executive director, was elected as a non-executive director of Pandora Media Inc. at that company's shareholders' meeting on 4 June 2015.
Pandora Media Inc. Loses Court Hearing Relating to a Dispute over Royalty Rates with Broadcast Music
May 15 15
Pandora Media Inc. lost a court hearing relating to a dispute over royalty rates with Broadcast Music Inc, which could force the company to pay 2.5% of its revenue to the music publishing rights group. Prior to the federal court ruling, Pandora's rate was set at 1.75% of its revenue. The company said it plans to appeal the decision. Pandora believes it will win the appeal, considering that last week an appeals court ruling upheld Pandora's victory in a related case against ASCAP.
Pandora Media, Inc. Presents at Jefferies 2015 Global Technology, Media and Telecom Conference, May-12-2015 10:30 AM
May 6 15
Pandora Media, Inc. Presents at Jefferies 2015 Global Technology, Media and Telecom Conference, May-12-2015 10:30 AM. Venue: Mandarin Oriental Brickell, Miami, Florida, United States. Speakers: Dominic Paschel, Vice President of Corporate Finance and Investor Relations.
Pandora Media, Inc. Presents at SunTrust Robinson Internet & Digital Media Conference 2015, May-12-2015 04:30 PM
Apr 28 15
Pandora Media, Inc. Presents at SunTrust Robinson Internet & Digital Media Conference 2015, May-12-2015 04:30 PM. Venue: The Palace, 2 New Montgomery Street, San Francisco, CA 94105, United States. Speakers: Brian P. McAndrews, Chairman, Chief Executive Officer and President.