Robots Are Taking the Wheel
The auto industry seems to be hurtling headlong into an era when cars drive themselves. It may sound futuristic, but parts of it are already here. The robots are easing us out of the driver’s seat bit by bit. Cars on the road today can brake for you or steer you back into your lane, while others coming in the next two years will change lanes automatically and allow you to drive hands-free. That makes plenty of people nervous, and there’s no end to the ethical and legal questions yet to be settled. But there’s little doubt that the robot driver’s day will come. For one thing, carmakers see a future in which autonomous “transport pods,” often provided by ridesharing services like Uber or Lyft, supplant the tradition of two owner-operated cars in every garage. For another, we’re no longer swarming toward suburbia, the defining demographic trend of the 20th century. Instead, we are heading toward cities by the millions. So we have a choice between mega-gridlocked mega-metropolises, and driverless cars that move in harmony like schools of fish.
The U.S. in January proposed spending $4 billion over 10 years on research and infrastructure to promote driverless cars and in September laid out a regulatory path for automakers to win approval for putting them on the road. Many more billions are being spent not only by car companies but by a range of technology companies on developing autonomous vehicles that use sensors, cameras and high-speed computing power to read and react to traffic, pedestrians, stoplights and infrastructure. Luxury lines have taken the lead in adding features like hands-free highway driving or self-parking cars. These so-called semi-autonomous vehicles came under scrutiny after a fatal accident involving a Tesla sedan driving on autopilot. Tesla now plans to outfit all its new cars with self-driving hardware that could accelerate the path to autonomy. Google and Fiat Chrysler Automobiles are teaming up to develop about 100 self-driving Chrysler minivans, while BMW is collaborating with Intel and Mobileye, an Israeli maker of components for autonomous systems. GM is investing in Lyft and is developing a fleet of robot taxis. GM also invested $1 billion in self-driving startup Cruise Automation and Ford put $182 million into cloud computing startup Pivotal Software, which helped it develop a mobility app. Ford promises to put 100,000 robot taxis on the road by 2021 and says it is developing driverless technology that will be affordable for the masses.
The dream of a self-driving car first appeared in the pages of science fiction and then in the General Motors Futurama display at the 1939 New York World’s Fair. Computing power didn’t catch up with our imaginations until the 1980s, when Carnegie Mellon University came up with a robot Chevy van and Bundeswehr University Munich developed an autonomous Mercedes van. Consumers got their first taste of autopilot in the 1990s when Toyota, Mitsubishi and Mercedes began offering adaptive cruise control, which uses radar to automatically adjust vehicle speed to keep a set distance from cars ahead. As the cost and size of the sensors and chips have plunged, autonomous features have proliferated and can now be found in everyday Hondas and Fords. Google accelerated the pace of development by logging more than 2 million miles testing its driverless cars on Silicon Valley roads. In initial road tests, driverless cars actually have had an accident rate twice as high as human-driven models — though researchers says it’s the humans in other cars who are generally to blame.
The accelerated pace of invention is outstripping government’s ability to regulate self-driving cars. There are few laws on the books requiring drivers to keep their hands on the wheel because no one imagined that would be an issue. More broadly, there’s the ethical dilemma of turning over decision-making power to a robot in a life-or-death situation. The question of liability also remains unanswered. When a car on auto-pilot causes an accident, who is at fault? Automakers also have yet to design a connected car that cannot be hacked, raising security concerns and dystopian scenarios of robot cars run amok. Yet to U.S. regulators and others, driverless cars could save thousands of lives, since driver error is blamed in 94 percent of crashes. The benefit could be even higher in developing nations, where accident rates are high, and the cars could be a boon for the disabled or the elderly. The millions of truck drivers and others who could be put out of work by robot cars might not like the change as much, however.
The Reference Shelf
- An in-depth look in Bloomberg Businessweek at the competition between Detroit and Silicon Valley in the race to build self-driving cars.
- Bloomberg Terminal customers can read Bloomberg Intelligence's coverage of driverless cars and the insurance industry.
- A Boston Consulting Group report, “Revolution in the Driver’s Seat,” looks at the technical and non-technical issues surrounding autonomous cars.
- A New Yorker writer went for a ride “Auto Correct: Has the self-driving car at last arrived?”
- A New York Times Magazine article, “Death by Robot,” on the ethical questions involved in driverless cars and other computer-controlled technologies.
- Two journal articles examine legal and ethical questions concerning driverless cars.
First published June 24, 2015
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