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Bloomberg TV Launches High-Definition Channel, ’Bloomberg HD’

May 11th, 2011

Press Release

Press Release

Bloomberg HD Offers More Business Data and Information than Any Other Network

New York — Bloomberg Television, the global 24-hour business news network that provides continuous coverage of the people, companies and ideas that move the markets, today announced that Bloomberg HD will launch on Time Warner Cable on Channel 730 in New York City, Channel 708 in Mount Vernon, Channel 714 in New Jersey and Channel 717 in Hudson Valley. Other scheduled Bloomberg HD launches will take place throughout the year in major U.S. markets.

Bloomberg Television’s high-definition channel provides more data and information on the screen than the nearest competitor as well the most relevant information from Bloomberg’s world- recognized financial news and data services. Bloomberg HD is also designed to be easy to understand at a glance, with color- coded market indicator chips. In addition, the HD screen offers graphs, company metrics, real-time pricing information for U.S. and international markets and more headlines and context to supplement Bloomberg Television’s award-winning reporting on markets, breaking news and world events.

“With access to Bloomberg’s market-moving data and analytics, Bloomberg HD allows us to better serve our viewers with unique and relevant information that’s easy to process at a glance,” said James Cofer, head of distribution for Bloomberg Television, Americas. “We’re excited to launch the HD channel on Time Warner Cable in New York, a critical market for business information and news.”

Along with being available to residential customers, Time Warner Cable Business Class customers who subscribe to Digital Tier or Business News Tier in the New York City market can also view Bloomberg HD starting May 11. In addition, Bloomberg HD will become part of Time Warner Cable’s Business Headend solution and HD Video for Hospitality on May 23. For more information on Time Warner Cable Business Class, visit www.twcbc.com/nyc.

Bloomberg Television, currently available in more than 270 million homes worldwide, reaches some of the world’s most affluent and influential viewers in terms of household income, asset value and education levels. With hubs in New York, London and Hong Kong, the network provides 24-hour continuous coverage. Programming includes “InsideTrack with Erik Schatzker and Deirdre Bolton” (6-8 AM/ET), “In the Loop with Betty Liu” (8-10 AM/ET),“InBusiness with Margaret Brennan” (10AM-12PM/ET) and “Surveillance Midday” with host Tom Keene (12-1 PM/ET).

For more information on Bloomberg Television, please visit www.bloomberg.com/tv and follow us on Twitter (@BloombergTV) and Facebook.

About Bloomberg

Bloomberg, the global business and financial information and news leader, gives influential decision makers a critical edge by connecting them to a dynamic network of information, people and ideas. The company’s strength–delivering data, news and analytics through innovative technology, quickly and accurately- -is at the core of the Bloomberg Professional service, which provides real time financial information to more than 300,000 subscribers globally. Bloomberg’s enterprise solutions build on the company’s core strength, leveraging technology to allow customers to access, integrate, distribute and manage data and information across organizations more efficiently and effectively. Through Bloomberg Law, Bloomberg Government and Bloomberg New Energy Finance, the company provides data, news and analytics to decision makers in industries beyond finance. And Bloomberg News, delivered through the Bloomberg Professional service, television, radio, mobile, the Internet and two magazines, Bloomberg Businessweek and Bloomberg Markets, covers the world with more than 2,300 news and multimedia professionals at 146 bureaus in 72 countries. Headquartered in New York, Bloomberg employs more than 13,000 people in 185 locations around the world.

Contact for Bloomberg:

Jocelyn Austin, +1 212-617-3578, jbaustin@bloomberg.net

#<728521.6697419.2.1.87.23378.2660># -0- May/11/2011 13:23 GMT


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