LivingSocial $10,000 Coupon Marks Upscale Shift

LivingSocial $10,000 Coupon Marks Upscale Shift

Andrew Harrer/Bloomberg

After getting started on small-ticket items -- cupcakes, manicures and yoga sessions -- LivingSocial and its larger rival Groupon Inc. are pursuing buyers willing to spend hundreds or even thousands of dollars on travel and luxury goods.