Imperial Faces the Blues on U.S. Purchases as E-Cig Loses Steam

Imperial Faces the Blues on U.S. Purchases as E-Cig Loses Steam

Paul J. Richards/AFP via Getty Images

Blu sales fell 23 percent in the first half, with the decline accelerating in the three months through June as revenue plunged to $37 million from $57 million a year earlier, Lorillard said July 30.