Finding Chicago in China Brings Slim Margins-Fat Volumes

Finding Chicago in China Brings Slim Margins-Fat Volumes

Liu Jin/AFP/Getty Images

New cars are parked at the Changan Ford Mazda joint venture plant in Chongqing. “Ten years ago, people would have rightly asked Ford, ‘Why would you set up business in Chongqing?’” said Marin Burela, president of the joint venture. “Now the question is, ‘How did you know 10 years ago that this was the right place to be?’”