Chipotle Stymied in London by Upstart Burritos With Buzz

Chipotle Stymied in London by Upstart Burritos With Buzz

Shaun Curry/AFP/Getty Images

People walk past Mexican food chain Chilango's, right, in central London. Chilango co-founder Eric Partaker, whose idol is Virgin Group Ltd. founder Richard Branson, says his selling point isn’t the food. Instead, it’s Chilango’s “vibrancy -- we’re happiness in a burrito,” he said.