Chipotle Stymied in London by Upstart Burritos With Buzz

Chipotle Stymied in London by Upstart Burritos With Buzz

Scott Eells/Bloomberg

“Chipotle is a bit too serious -- it’s a harsh environment and not engaging,” said Simon Stenning. “We know they have an incredible story about their food, but you go to the store and you can’t tell.”