We launched a new Bloomberg App exclusively for Nokia Lumia Windows Phones (note: this is the free consumer app.)

The app is designed to give consumers critical business and finance news, market data and portfolio tracking tools. The cool part is that consumers can personalize the experience with the information which matters most to them, and access it instantly with custom panoramas and Live Tiles on the home screen. For example, you if you want to get the latest headlines in a particular category such as technology, you can do that. Or, if you want instant access your watchlist or individual equities, you can do that too.

We also provide the latest video and audio content from Bloomberg Television and Bloomberg Radio, featuring critically acclaimed shows and interviews with the most preeminent minds in business and finance. You can watch, for example, Charlie Rose, Bloomberg Surveillance with Tom Keene and Bloomberg West with Corey Johnson.

So, if you have a Nokia Lumia Windows phone, this is an app you won’t want to miss. Get it exclusively on Nokia by scanning this¬†QR Code with your Nokia phone. (Here are step-by-step instructions.) ¬†Also coming soon to the Windows Phone Marketplace.

 

 

 

Oke Okaro, global head & general manager of mobile and connected devices for Bloomberg