Why Patagonia Tells Customers Its Coats Are Toxic

Sept. 25 (Bloomberg) –- Advertising hits us from every direction..everyone is trying to get our attention. But we have a hard time believing what those ads are telling us. As part of Naked Brand, Bloomberg takes a look at the way Patagonia is bringing transparency to their marketing. (Source: Bloomberg)
Apple, Shell Issue $18B of Bonds
59:25 - The world’s most valuable companies are racing to raise cash in the U.S. bond market all before the Fed raises borrowing costs. Bloomberg’s Michelle Davis reports on “First Up.” (Source: Bloomberg)
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