Why Nike Doesn't Care That Ronaldo Is No Air Jordan
June 11 (Bloomberg) –- Nike and Adidas are rolling out new looks for their cleats around the World Cup in Brazil. But cleats are an expensive investment, and any single player can blow out a knee or have a bad year. So will Nike or Adidas ever create a shoe around a soccer star, like Nike did with the Air Jordan? Video by Kelly Buzby, Ryo Ikegami. (Source: Bloomberg)
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Soylent: The Food of the Future?
20:08 - Rob Rhinehart, Soylent's chief executive officer, discusses the company's quest to disrupt the food industry. He speaks with Bloomberg's Emily Chang on "Bloomberg West." (Source: Bloomberg)