WPP's Sorrell: Twitter Is Still an Unproven Medium

Nov. 7 (Bloomberg) -- Sir Martin Sorrell, CEO & founder at WPP, explains how WPP works Twitter into its advertising plans for companies and examines Twitter’s ad growth potential. He speaks on Bloomberg Television’s “Bloomberg Surveillance.”

Google Search: Crystal Ball for Election Results?
56:12 - Khosla Ventures partner Keith Rabois, Braintree head of commerce Harper Reed and Bloomberg’s Tim Higgins discuss how campaigns can use Google search data with Emily Chang on “Bloomberg West.” (Source: Bloomberg)
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