Fearless: How Red Bull Turns Daredevils Into $6.7B

August 11 (Bloomberg) -- Energy drink company Red Bull has been making a name for itself in recent years with an innovative and eclectic marketing strategy that goes far beyond traditional advertising methods. They've taken the world championship 3 years in a row with their Formula 1 racing team, thrown a daredevil into space from 24 miles up, and pumped out thousands of high-adrenaline videos on their popular YouTube channel. Take a look at some surprising facts and amazing stunt footage from the company whose logo seems to be associated with just about every "extreme" pursuit today. (Source: Bloomberg)
Samsung S6 Is a Step in the Right Direction: Cain
14:21 - March 2 -- Asia Pacific Research CEO Geoffrey Cain discusses Samsung's unveiling of the S6 and S6 Edge, featuring a three-sided screen, with Bloomberg's Rishaad Salamat on "Trending Business."
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