`FitBit for Dogs' Brings High Tech to $55B Market

March 21 (Bloomberg) -- We've all head about wearable tech... so how about wearable tech for dogs? That's exactly what San Francisco startup Whistle is offering. Some are even calling it the FitBit for dogs. "Bloomberg West" shows you where the idea came from and why "Pet Tech" could become a billion-dollar business. (Source: Bloomberg)

Soylent: The Food of the Future?
16:06 - Rob Rhinehart, Soylent's chief executive officer, discusses the company's quest to disrupt the food industry. He speaks with Bloomberg's Emily Chang on "Bloomberg West." (Source: Bloomberg)
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