PepsiCo's Lowden Says Super Bowl Gives Sales Bump

Jan. 29 (Bloomberg) -- Simon Lowden, chief marketing officer for PepsiCo's U.S. beverages, talks about PepsiCo's Super Bowl advertising strategy. He speaks with Betty Liu on Bloomberg Television's "In The Loop." (Source: Bloomberg)
Tsipras Has Backed Himself Into Corner: Jacobides
23:32 - Greek Prime Minister Alexis Tsipras has backed himself into a corner following the weekend referendum over proposals for austerity, according to Michael Jacobides, professor of entrepreneurship at the London Business School. "Reality, or panic perhaps, is starting to set in," he told Manus Cranny in an interview Monday on Bloomberg Television's "Countdown." (Source: Bloomberg)
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