How Old Spice Captured Female Consumers

March 12 (Bloomberg) -- Bloomberg senior markets correspondent Julie Hyman looks at how a new spin on marketing helped Old Spice appeal to female customers on Bloomberg Television’s “In The Loop.”
NFL Partners With Yahoo to Stream Live Football
55:01 - Marcel Fenez of PWC Global Entertainment and Media talks with Betty Liu about the NFL teaming up with Yahoo for a global live stream of a football game for free on October 25 and the user experience of digital advertising on social media. He speaks on “Bloomberg Markets.” (Source: Bloomberg)
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