Meet the Spike Jonze of Start-Up Videos

Dec. 10 (Bloomberg) –- These days, launching a company often means launching a video to promote your product and show people how it works. And some of these videos -- like the recent one for the Coin app -- have gone viral. Bloomberg's Jon Erlichman meets Adam Lisagor, the filmmaker behind some of these hits. (Source: Bloomberg)

Macy's CEO: Our Sweaters and Stock Price Are on Sale
50:15 - Terry Lundgren, chairman and chief executive officer at Macy's, defends the company’s stock price and return to shareholders against the Dow Jones Industrial Average and S&P 500. He speaks on "Bloomberg ‹GO›." (Source: Bloomberg)
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