Why Is Apple Planning Trade-Ins Now?

June 6 (Bloomberg) -- Apple is starting an iPhone trade-in program this month aimed at getting users to upgrade to the iPhone 5 and turn in older models, people with knowledge of the plans said. Adam Satariano reports on Bloomberg Television's "Bloomberg West." (Source: Bloomberg)

Soylent: The Food of the Future?
18:48 - Rob Rhinehart, Soylent's chief executive officer, discusses the company's quest to disrupt the food industry. He speaks with Bloomberg's Emily Chang on "Bloomberg West." (Source: Bloomberg)
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