Why the ALS Ice Bucket Challenge Went Viral

Aug. 18 (Bloomberg) -- Burson-Marsteller U.S. Chief Strategy Officer Thomas Gensemer discusses the ALS Ice Bucket Challenge phenomena on “Market Makers.” (Source: Bloomberg)
Is the Entire Business World About to Go on Vacation?
01:59 - Bloomberg's Betty Liu reports on the anticipated surge in holiday travel as the business world gears up for summer vacations. She speaks on “Bloomberg Markets.” (Source: Bloomberg)
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