Why Is Apple a Bigger Brand Than Coke?

Sept. 30 (Bloomberg) –- Interbrand Corporation Global CEO Jez Frampton discusses the value of the Apple Brand. He speaks with Jon Erlichman on Bloomberg Television’s “Bloomberg West.” (Source: Bloomberg)

Full Show: What'd You Miss? (05/27)
51:57 - Full episode of "What'd You Miss?" Guests include: Frederik Nerbrand, HSBC's head of asset allocation, Stanley Altshuller, Novus co-founder, and Michael Blythe, Commonwealth Bank of Australia's chief economist. (Source: Bloomberg)
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