Neuromarketing: Explaining the Brain's 'Buy Button'

April 26 (Bloomberg) -- Bloomberg's Jessica Howard reports on an emerging field of marketing that is using science to give companies the edge. She speaks on Bloomberg Television's "Countdown." (Source: Bloomberg)

Why Cisco Is Forecasting Sales That May Beat Estimates
50:34 - Chuck Robbins, Cisco's chief executive officer, discusses what's behind Cisco's successful second-quarter earnings and sales growth forecast with Emily Chang on "Bloomberg West." (Source: Bloomberg)
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