FIFA Extends Adidas Partnership With New Accord

Nov. 22 (Bloomberg) -- Soccer governing body FIFA signed a new accord with Adidas AG through 2030, extending one of sports’ oldest commercial relationships to 60 years. Angie Lau reports on Bloomberg Television's "First Up." (Source: Bloomberg)

Samsung Shakeup: Bloomberg West (Full Show 12/01)
26:11 - Full episode of "Bloomberg West." Guests: Troy Stangarone, Korea Economic Institute senior director, Piraye Yurttas Beim, Celmatix's chief executive officer, Mark Siegel, Menlo Ventures managing director, Dan Schulman, PayPal's chief executive officer, and John West, Whistle Sports founder and chief executive officer. (Source: Bloomberg)
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