Mud and Sweat: Reebok Goes All-In on Extreme Craze

Sept. 20 (Bloomberg) –- Reebok has a plan to pump up its declining share of the athletic apparel market: they want the trainers who teach cross fit to sport their shoes and gear. Bloomberg Television International Correspondent Hans Nichols looks at the strategy. (Source: Bloomberg)
Tanium CTO Says Expect Consolidation in Cybersecurity
30:17 - Tanium co-founder and CTO Orion Hindawi discusses working with the U.S. government, recent trends in cybersecurity and rising tech valuations with Bloomberg's Emily Chang on "Bloomberg West." (Source: Bloomberg)
  • Square Rival iZettle Raises $67M From Intel and Zouk
  • What's Next for Flexible Electronic Technology?
  • Facebook Cracks Down on Video Pirates