The World Cup by the Numbers: 3.2 Billion Viewers

June 6 (Bloomberg) -- The start of the World Cup is just one week away -- the first match is June 12 in Sao Paulo. In most countries around the world, The Cup is a highly anticipated and religiously followed, twice-a-decade event. Here's a look at the World Cup by the numbers with Bloomberg Businessweek’s Brendan Greeley.
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17:04 - Bloomberg's Francine Lacqua and Manus Cranny report on today's "Top Headlines." They speak on Bloomberg Television's "The Pulse." (Source: Bloomberg)
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