Ice Bucket Challenge: How Viral Campaign Started

Aug. 15 (Bloomberg) – ALS Association’s Carrie Martin Munk discusses the success of the Ice Bucket Challenge campaign. She speaks on “Bloomberg West.” (Source: Bloomberg)
The Growth of the Action Camera Market
30:21 - Ricoh Imaging's Jim Malcolm, iON Worldwide CEO Giovanni Tomaselli and 360fly CEO Peter Adderton discuss the growth of the action camera market with Bloomberg's Emily Chang on "Bloomberg West." (Source: Bloomberg)
  • Using Virtual Reality to Change the Face of Journalism
  • 360Fly: Pioneers of Spherical Video Market
  • Ricoh: The Future Potential for 360 Degree Cameras