Are Company Name Changes a Successful Strategy?

Jan. 31 (Bloomberg) -- Research In Motion is making a bold move with its name change this week but how has that tactic worked for other companies? Emily Chang has the answer in today's Bloomberg West Tech Minute. (Source: Bloomberg)
Big Business of Headbands
16:01 - Mar. 02 -- Alicia Schafer discusses her accomplishments of become a homemade success. She speaks with Trish Reagan on "Street Smart."
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