Lifting the Lid on Coca-Cola's Olympic Strategy

Bloomberg's Louise Beale discusses how the longest running Olympic sponsor, Coca-Cola, keeps its marketing tactics fresh with the company's chief marketing officer, Joe Tripodi.
Why Russia Isn’t Part of Carlyle Group's BRIC Strategy
30:37 - David Rubenstein, co-founder and co-chief executive officer at The Carlyle Group, talks about investing in Russia and the firm's bullishness on Brazil. He speaks on "Bloomberg ‹GO›" (Source: Bloomberg)
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