Spanish Networks Broadcasting to a New America

May 15 (Bloomberg) -- Joe Uva, Hispanic enterprises and content chairman at NBCU, Brad Adgate, director of research at Horizon Media and Joseph Echevarria, CEO at Deloite LLP discuss the new power of Spanish language television in the United States as broadcasters look to capture advertising dollars from the traditional broadcast networks. They speak on Bloomberg Television's "Bloomberg Surveillance."

Bloomberg ‹GO› Full Episode (11/25)
42:32 - Bloomberg ‹GO› hosted by Stephanie Ruhle and David Westin. Guests include Willa Shalit, chief executive officer at Fair Winds Trading, and Terry Lundgren, chairman and chief executive officer at Macy's, and Bill Baruch, senior market strategist at Iitrader. (Source: Bloomberg)
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