The Olympic Sponsors Using 2012 to Show Technology

Bloomberg's Louise Beale on the Olympic sponsors using London 2012 to show off their latest technological developments.
What’s It Take to Make a Great Mobile App?
02:46 - Appetizer Mobile CEO and Founder Jordan Edelson discusses app development for Apple Watch and mobile devices. Lyft President and CEO John Zimmer also speaks on “Bloomberg West.” (Source: Bloomberg)
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