Meet the Jony Ive of Nike Behind the 'Kobe 9' Shoe

Dec. 9 (Bloomberg) –- Nike Creative Director Eric Avar discusses how 3-D printing helps the design process and the new “Kobe 9” sneaker. He speaks with Jon Erlichman on Bloomberg Television's "Bloomberg West.” (Source: Bloomberg)

Twitter: Bloomberg West (Full Show 02/05)
04:30 - Full episode of "Bloomberg West." Guests: 10x Management Co-Founder Rishon Blumberg, “The Industries of the Future” Author Alec Ross and Death Wish Coffee Founder Michael Brown. (Source: Bloomberg)
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