Adidas Chasing $3B Market With High-Tech Lab

April 10 (Bloomberg) –- When it comes to the most popular running shoes, Adidas doesn't even crack the top-three list. The company is confident that new running technologies will help it snag a piece of the $3 billion market. Bloomberg went to the company's innovation lab in Portland, Oregon to find out why Adidas thinks technology will win this race. (Source: Bloomberg)
Four Reasons McDonald's Needs a Turnaround Plan
08:18 - McDonald's has gotten rid of the Deluxe Quarter Pounder burger and six chicken sandwiches in its U.S. stores in an effort to speed up its kitchens and simplify customers’ choices. But the menu trim might not be enough to boost sales. Bloomberg takes a look at some of McDonald's biggest missteps in recent months. (Source: Bloomberg)
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