Is Coke Going Back to Its Cocaine Roots?

March 13 (Bloomberg) -- Bloomberg Businessweek's Emma Rosenblum and Platinum Rye Entertainment CEO Ryan Schinman discuss the new marketing strategy for Diet Coke. They speak with Alix Steel on Bloomberg Television's "Taking Stock." (Source: Bloomberg)

Most Recent Videos

Ford Beats Estimates as CEO Looks to 2015 Profit Gain
07:56 - Jan. 29 -- Ford Motor Company topped profit estimates in spite of losses in Europe and South America as Chief Executive Officer Mark Fields predicts 51 percent profit growth in 2015. Bloomberg’s Matt Miller reports on “Market Makers.”
  • Roar Eagle Roar: Behind the U.S. Economic Recovery
  • Can Facebook Teach Alibaba About Mobile Monetization?
  • Ramsey Says Fed, Other Banks, `Too Loose for Too Long'