The 'Blackfish' Effect: Brands Move to Defense Mode

May 14 (Bloomberg) -- Landor Associates' Allen Adamson discusses the impact documentaries like "Blackfish" and "Fed Up" have had on SeaWorld and the sugar industry and explains what companies can do to overcome the negative publicity. He speaks with Alix Steel on Bloomberg Television's "Bottom Line." (Source: Bloomberg)
Is Virtual Reality the Next Mega-Trend in Tech?
45:31 - Piper Jaffray's Gene Munster and Canaan Partners' Maha Ibrahim discuss the future of virtual reality with Bloomberg Businessweek's Brad Stone on "Bloomberg West." (Source: Bloomberg)
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