Can Twitter Save Traditional Broadcasters?

August 6 (Bloomberg) -- Internet Investor and Entrepreneur Michael Scissions discusses Twitter's impact on TV show ratings with Emily Chang on Bloomberg Television's "Bloomberg West." (Source: Bloomberg)
Bloomberg ‹GO› Full Episode (10/13)
10:55 - Bloomberg ‹GO› hosted by Stephanie Ruhle and David Westin. Guests include Barry Sternlicht and Ken Langone. (Source: Bloomberg)
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