Will.i.am Wants to Pimp Your iPhone

U.S. recording artist will.i.am is best known as the front-man of the Black Eyed Peas. Now he's turned his hand to technology and wants to pimp your iPhone with an unusual new gadget. He speaks to Bloomberg Television's Olivia Sterns.
Is Virtual Reality the Next Mega-Trend in Tech?
52:15 - Piper Jaffray's Gene Munster and Canaan Partners' Maha Ibrahim discuss the future of virtual reality with Bloomberg Businessweek's Brad Stone on "Bloomberg West." (Source: Bloomberg)
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