Apple Apology in China a Corporate Rite of Passage?

April 2 (Bloomberg) -- Apple CEO Tim Cook apologized to Chinese consumers after two weeks of being lambasted by state-run media for arrogance and poor customer service. The company’s offense? It failed to replace the back covers of iPhones after repairing electronics inside. Adam Satariano reports on Bloomberg Television's "Bloomberg West." (Source: Bloomberg)
Rescuing the Chinese Market
10:11 - Bloomberg's Mark Barton, Matt Miller and Stephen Engle report on today's action in the global markets. They speak on "Bloomberg Markets." (Source: Bloomberg)
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