Shocking Ads: Does Provocation Pay Off for Brands?

April 2 (Bloomberg) -- Saatchi & Saatchi Chief Strategy Officer Claudine Cheever discusses whether shocking advertising is effective on Bloomberg Television's "Market Makers." (Source: Bloomberg)
Why JD.com Is Winning Over Investors
35:58 - Hedge funds have boosted their ownership in JD.com to 18 percent as of the end of June from 1.2 percent in the third quarter of last year, according to data in publicfilings compiled by Bloomberg. Wedbush Securities Analyst Gil Luria speaks on "Bloomberg Markets." (Source: Bloomberg)
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