Apple Said to Plan iPhone Trade-Ins to Lift Sales

June 6 (Bloomberg) -- Apple is starting an iPhone trade-in program this month aimed at getting users to upgrade to the iPhone 5 and turn in older models, people with knowledge of the plans said. Cory Johnson reports on Bloomberg Television's "Bloomberg West." (Source: Bloomberg)

Google Search: Crystal Ball for Election Results?
55:32 - Khosla Ventures partner Keith Rabois, Braintree head of commerce Harper Reed and Bloomberg’s Tim Higgins discuss how campaigns can use Google search data with Emily Chang on “Bloomberg West.” (Source: Bloomberg)
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