The Key Ingredients to Getting an Ad to Go Viral

Feb. 1 (Bloomberg) -- Jerrod Moses, chief executive officer of United Entertainment Group, talks with Bloomberg's Pimm Fox about the key ingredients to getting an ad to go viral. They speak on Bloomberg Television's "Taking Stock." (Source: Bloomberg)
Pfizer, Merck 2Q Profits Beat Estimates
41:01 - Pfizer reported second-quarter earnings that beat analysts’ estimates and raised its full-year profit forecast as sales of a new cancer drug climbed. Bloomberg's Cynthia Koons also reports on Merck's performance on "Market Makers." (Source: Bloomberg)
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