Microsoft’s Bing Search Engine to Boost Facebook-Linked Results
By -
Jan 17, 2013
Microsoft Corp. (MSFT)’s Bing Internet search engine will display more results that include information from Facebook Inc. (FB)’s social network.
Answers to queries on the Bing site will feature five times more information gleaned from a user’s Facebook connections, Microsoft said in a statement today. Earlier this week, Facebook unveiled its own search service, which also relies on Bing to deliver some results.
Microsoft, an investor in Facebook, competes with Google Inc. in the search market.
To contact the reporter on this story: Brian Womack in San Francisco at bwomack1@bloomberg.net
To contact the editor responsible for this story: Reed Stevenson at rstevenson15@bloomberg.net