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Not-So-Great Moments in Hollywood Product Cameos

  1. Movies That Upset Marketers
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    Movies That Upset Marketers

    Companies aren’t always thrilled to make cameos in films. Here are some that have been upset, from Budweiser to Louis Vuitton.

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  2. "Flight"
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    "Flight"

    Director Robert Zemeckis’s new film Flight, about a pilot with a drinking problem played by Denzel Washington, has brewed some corporate controversy. Anheuser-Busch is upset to see Budweiser used in the new film and has asked Paramount Pictures to blur or remove the logo when the film is released for DVD, television, and streaming, reported the Los Angeles Times. Alcohol distributor William Grant & Sons is also unhappy with the portrayal of Stolichnaya vodka in the film.

    Paramount Pictures
  3. “The Hangover Part II”
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    “The Hangover Part II”

    Louis Vuitton sued Warner Bros. last year for featuring knockoff “LVM” or “Lewis Vuitton” bags, claiming this infringed on its trademarks and harmed its brand, according to the Hollywood Reporter. The fashion house lost the suit.

    Warner Bros. Entertainment
  4. “Ben & Cherry’s”
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    “Ben & Cherry’s”

    Ben & Jerry’s did not find anything clever about Caballero Video’s Ben & Cherry’s porn series, with names such as Boston Cream Thigh, Peanut Butter D-Cups, and Chocolate Fudge Babes, reported the Los Angeles Times. A court order in September 2012 temporarily halted the studio from marketing and selling the films.

    Ben & Jerry's via AP Photo
  5. “George of the Jungle 2”
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    “George of the Jungle 2”

    Caterpillar filed a trademark infringement lawsuit against Disney in 2003. The film shows villains using its bulldozers and other machinery to destroy the jungle, which the company feared would damage its reputation, reported Crain’s Chicago Business.

    Walt Disney Pictures/Everett Collection
  6. “Dickie Roberts: Former Child Star”
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    “Dickie Roberts: Former Child Star”

    In 2003, Wham-O sued Paramount Pictures and Happy Madison Productions for portraying dangerous use of a Slip ’N Slide in the David Spade comedy Dickie Roberts: Former Child Star, which they worried consumers would copy, leading to injuries and lawsuits, reported the Associated Press. The studio won.

    Paramount Pictures/Everett Collection
  7. “Jerry Maguire”
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    “Jerry Maguire”

    Reebok sued TriStar Pictures in 1996, claiming that after providing more than $1.5 million in merchandise, advertising, promotional support, and other benefits, the film failed to meet a promise to present the brand positively in Jerry Maguire, reported the New York Times. The parties settled, and when the film premiered on Showtime in 1998, it included additional footage of a fake Reebok commercial at the end, according to the AP.

    TriStar Pictures/Everett Collection