Music Stars Build Their Own Apps

  1. Apps that Rock

    Apps that Rock

    Even rock stars are getting into the act of creating their own iPhone and Android apps. Management companies and labels that serve more than a dozen high-profile recording artists, from Adele to Ozzy Osbourne, have built their own apps to communicate with fans in the last two years.

    “Gaga is about to launch,” says Michael Schneider, chief executive officer of Mobile Roadie, a Web-based service that lets anyone create an app by clicking on different options that can be customized with their photos, videos, and music. No special technology skills are required.

    Schneider once built custom apps for clients that cost about $50,000. Prices for his do-it-yourself service, which includes managing the app, range from about $1,000 to nearly $9,000 per year, depending on the app’s features. “Even people who have a lot of money want to save money,” says Schneider.

    Read on to see which artists have their own apps.

    Photograph by: Chris Goodney/Bloomberg

  2. Adele


    Fans can find videos of Adele’s performances, including footage from her September 2011 concert at the Royal Albert Hall. The app also features Adele’s blogs and tweets, including her post from Jan. 17, commenting on her relationship with boyfriend Simon Konecki.

    Photograph by: Chad Batka/ New York Times via Redux

  3. Avril Lavigne

    Avril Lavigne

    This app features sample tracks from her albums including Goodbye Lullaby, with links to order each song. Fans can chat with other fans and leave messages for Lavigne on the app’s wall.

    Photograph by: Larry Marano/Getty Images

  4. The Beatles

    The Beatles

    The Beatles LOVE app is a collaboration between Apple (AAPL) and Cirque du Soleil to celebrate the band’s music. Cirque du Soleil is currently performing the show at the Mirage in Las Vegas. The app lists show times at the Mirage in Las Vegas and features video clips from the performance and samples of 26 Beatles songs that can be purchased with a tap of a button.

    Photograph by: Getty Images

  5. Bon Jovi

    Bon Jovi

    Livin’ on a Prayer immediately starts playing when you download this app. Videos on the app include fan favorite Superman Tonight and Bon Jovi singing America the Beautiful after 9/11. This app includes a store at which fans can purchase a range of items, including an autographed Heart & Dagger leather jacket for $599.99.

    Photograph by: Richard Perry/ New York Times via Redux

  6. Demi Lovato

    Demi Lovato

    The 19-year-old former Disney (DIS) star is trying to stage a comeback after dropping out of a world tour in the fall of 2010 to deal with psychological issues, including anorexia. The biography section of her app explains how she’s recovering through the release of her third solo LP, Unbroken.

  7. Drake


    When you open this app, you’ll hear the Canadian recording artist singing Best I Ever Had. The app’s store sells a package only available on the site that includes a physical version of the CD Thank Me Later, a Drake poster, t-shirt, and a Cash Money Records music sampler for $29.99.

    Photograph by: Richard Perry/ New York Times via Redux

  8. Katy Perry

    Katy Perry

    The singer includes a range of videos on her app, from the hit single I Kissed a Girl to interviews about her role as the voice of Smurfette in the film The Smurfs. Fans can also buy pink Katy Perry Teenage Dream booty shorts for $20 in the app’s store.

    Photograph by: Richard Perry/New York Times via Redux

  9. Madonna


    The Material Girl recently released the new cover art for her new album MDNA in the news section of her app. Along with the ability to sample and purchase songs such as Erotica and Bad Girl, fans can also purchase Madonna’s books, including Madonna: Sticky & Sweet, as well as her children’s books, such as Mr. Peabody’s Apples.

    Photograph by: Ezra Shaw/Getty Images

  10. Ozzy Osbourne

    Ozzy Osbourne

    The rock icon used his app to announce in January that a new documentary about him was to air on BBC2. The movie, God Bless Ozzy Osbourne, was produced by his son, Jack, and relives his career triumphs as well as his journey to sobriety.

    Photograph by Peter Blok/Redux

  11. Red Hot Chili Peppers

    Red Hot Chili Peppers

    On Jan. 25, the Red Hot Chili Peppers posted the video premiere of Look Around on its mobile app. The band said it performed in separate rooms, all in one take, as all four members were filmed simultaneously by separate cameras.

    Photograph by: Sarah Lee/Redux