Bloomberg the Company & Products

Bloomberg Anywhere Login


Connecting decision makers to a dynamic network of information, people and ideas, Bloomberg quickly and accurately delivers business and financial information, news and insight around the world.


Financial Products

Enterprise Products


Customer Support

  • Americas

    +1 212 318 2000

  • Europe, Middle East, & Africa

    +44 20 7330 7500

  • Asia Pacific

    +65 6212 1000


Industry Products

Media Services

Follow Us

Pistons Fire Coach Maurice Cheeks After 50 Games in Charge

Former Pistons Coach Maurice Cheeks
Maurice Cheeks played 15 seasons in the NBA, including 11 with Philadelphia, where he won the title in 1983. Photographer: Rob Carr/Getty Images

Feb. 10 (Bloomberg) -- The Detroit Pistons fired coach Maurice Cheeks after the team struggled to a 21-29 record in his first season with the National Basketball Association club.

“Our record does not reflect our talent and we simply need a change,” Pistons owner Tom Gores said in a statement. “We have not made the kind of progress that we should have over the first half of the season. This is a young team and we knew there would be growing pains, but we can be patient only as long as there is progress.”

Cheeks was the club’s ninth coach since the 1999-2000 season. The former point guard also coached the Philadelphia 76ers and the Portland Trail Blazers. He played 15 seasons in the NBA, including 11 with Philadelphia, where he won the title in 1983.

The Pistons are in third place in the Central Division of the NBA’s Eastern Conference, 18 games behind the Indiana Pacers. Detroit had an 11-15 home record under Cheeks.

To contact the reporter on this story: Christopher Elser in Sochi at

Please upgrade your Browser

Your browser is out-of-date. Please download one of these excellent browsers:

Chrome, Firefox, Safari, Opera or Internet Explorer.